Glen Lunchford, a myth for many years, but no doubt the most celebrated photographer and director, at present.
The style of this artist is recognized by his unmistakable technique
An entirely different way of framing, his chiaroscuros, the colors in red tones, the stage lights as a disco set.
A dominant almost always tends to red, on the yellow
A chromatic impact in the cinema recalls the sets of Eyes Wide Shut by Stanley Kubrik.
The shots on the set as if they were back stage shots, deliberately random.
Flash angulations that leave deliberately casual, almost amateur areas.
Street style, sudden photo, stolen shot.
Finally, the metaphysical tone of subjects and scenes makes this artist a perfect playwright of the visionary dreams of Alessandro Michele D.C. GUCCI & many more in the fashion world.
© copyright 2017 by Alessandro Sicuro
All rights reserved
Glen Luchford helped launch Alessandro Michele’s reimagining of Gucci when he shot the designer’s first campaign. His cinematic images took the brand away from the glossy, sexualised campaigns of Michele’s predecessor Frida Giannini and the Tom Ford era.
Luchford has developed a reputation for his dark, evocative portraiture of Björk, Tilda Swinton and Dennis Hopper. Over his career, the photographer has also shot numerous advertising campaigns for brands including Rag & Bone and Chloe. For a two years in the late ’90s, Luchford worked exclusively with Prada , during which he collaborated with David James on a highly acclaimed campaign featuring a model floating in a lagoon. Today major magazines, including Vogue Paris, LOVE, Dazed & Confused and i-D, regularly commission his fashion editorials.
Brighton-born Luchford began his photographic career after moving to London at the age of 15, where he started shooting The Stone Roses for cult magazine The Face in 1989. By the time he was 20, Luchford found himself working with the photographer David Sims , an important figure in fashion’s grunge movement and the stylist Melanie Ward.
In 2009, Luchford joined Art Partner agency and released his first book entitled British Influence. The publication featured some of his best-known images from the 90s; from Hitchcock inspired nudists, to portraits shots of Kate Moss on the streets of New York. His work has been exhibited across the world, by London’s Victoria and Albert Museum and MoMA PS1, in Queen’s, New York. Last year he opened a hotel in Venice Beach.