Alessandro Sicuro Comunication

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PITTI UOMO 83

Florence, Fortezza da Basso, 8-11 January 2013

Pitti Uomo 83 means: internationality, research, innovation and new talents

 The sections, the numbers and what’s new

There will be about 1020 brands at the Fortezza da Basso, plus another 70 women’s collections at Pitti W at the Dogana. Pitti Uomo is becoming increasingly international, and this is confirmed by the figures, with an important rise in the number and quality of applications received for January – also from strong men’s fashion markets such as Great Britain, France, Germany, Japan and the United States. In fact, foreign vendors, from about 30 different countries,  account for nearly 40% of our exhibitors.

And then there are the buyers: the last winter edition of Pitti Uomo welcomed more than 30,000 visitors, 21,000 of whom were buyers from the world’s most important large and small retailers.

Special projects, previews and important returns

Scouting, research…

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